Job Description



Serving the needs of all families with young children, Carter’s Inc. is the largest North American apparel retailer exclusively for babies and young children, encompassing Carter’s, OshKosh B’gosh, Skip*Hop and Little Planet brands. Meaningful work, constant learning, genuine people, and a community guided by core values that promote inclusion and innovation is in everything we do. There are many reasons to build your career at Carter's.

As Carter’s continues to drive momentum in our digital channels, we are looking for a collaborative, customer-centric Site Merchandiser to join our eCommerce team.  The eCommerce Site Merchandiser will help define and execute a best-in-class eCommerce experience to help busy parents easily find what they need so they can confidently dress their kids.  The ideal candidate is innovative, takes initiative, and is customer focused. This person should have experience creatively solving problems using technical tools and processes to support business objectives.  They will be a crucial cross-functional partner to multiple teams -- Merchandising, Planning, UX/UI, Marketing, and Creative -- working together to develop and implement strategies that increase eCommerce sales and conversion.  This role typically reports to a Site Manager or Sr. Site Manager and is based in our Atlanta, GA office in our hybrid work environment.

  • This role is required to be in the office 4 days per week at our Buckhead location.
  • $17/hr  

60%: Marketing Campaign Support

  • Execute all homepage updates and marketing campaigns including developing and communicating linking strategies across homepage, email, and social channels, attributing products, and merchandising destinations to bring campaign visions to life in a way that optimizes sales and conversion.
  • Execute pricing changes and promotional offers, ensuring accuracy and troubleshooting issues if needed.
  • Present site merchandising vision to cross-functional partners to gain buy-in, uniquely tailoring delivery based on audience and meeting format.
  • Collaborate with Merchandising, Planning, Pricing, UX/UI, Marketing, and Creative teams to implement
    cross-functional initiatives.
  • Analyze our customers’ paths to purchase using analytical tools, and recommend and implement changes to strengthen the experience and results.

40%: Site Optimization

  • Identify opportunities and implement initiatives that bring the product vision to life in a way that optimizes sales and conversion, with a focus on specific seasonal business units.
  • Review site / app daily with a customer-first mindset and proactively make site updates and optimizations.
  • Perform regular competitive analysis and provide strategic recommendations for optimizing our site experience.

We’d Love to hear from you if:

Must have:

  • Be highly organized, detail oriented, and have strong written and verbal communication skills
  • A passion for eCommerce and the ability to collaborate productively
  • A natural curiosity and a customer-centric mindset
  • A positive, enthusiastic attitude
  • Ability to thrive and be agile in a fast-paced, ever-evolving environment
  • Proficient with Microsoft Office Suite
  • Strong verbal and written skills
  • Ability to synthesize and communicate results clearly and effectively
  • Minimum cumulative GPA of 3.0 (3.2 strongly preferred)
  • Enrollment in a Bachelor/Master’s degree program at the time of the internship (certificate programs are not eligible)
  • Availability to start on the designated start date in May
  • Availability to work for a minimum of 10 out of the 11 weeks of the defined internship period which runs from May-August
  • Knowledge of allocation principles, retail fundamentals, ad hoc reporting and analysis (i.e., Excel)

OUR Team Members:

  • Lead Courageously: Have a strong sense of personal values that align with our Company values
  • Collaborates Broadly: Build cooperation, trust, and thrive in a consensus driven environment
  • Customer Focus: Proactively seek opportunities to leverage data and fact-based insights to serve customers and/or internal clients
  • Drive Growth: Set aggressive goals and implement plans precisely
  • Cultivates Innovation:  Respectfully challenge the "we’ve always done it this way" mentality and explore new ways to achieve desired outcomes

Make a career at Carter’s:

  • Career Development: Success starts from within, and we have several paths from which you can choose to enhance your career evolution. From Carter’s University to Toastmasters to mentorship programs and more, we encourage you to utilize these tools to elevate your professional prowess.


NOTE:  This job description is not intended to be all-inclusive. The duties described may be changed or reassigned at the discretion of management, and the employee may be required to perform duties that are not listed in the job description.

Carters is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, genetics, disability, age, veteran status, or any other status protected by federal, state, or local law.

Application Instructions

Please click on the link below to apply for this position. A new window will open and direct you to apply at our corporate careers page. We look forward to hearing from you!

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