Job Description

Carter’s, Inc. is the largest branded marketer in North America of apparel exclusively for babies and young children. The Company owns the Carter’s and OshKosh B’gosh brands, two of the most recognized brands in the marketplace. These brands are sold in leading department stores, national chains, and specialty retailers domestically and internationally. They are also sold through more than 1,000 Company-operated stores in the United States, Canada, and Mexico and online at,,, and The Company’s Child of Mine brand is available at Walmart, its Just One You brand is available at Target, and its Simple Joys brand is available on Amazon. The Company also owns Skip Hop, a global lifestyle brand for families with young children. Carter’s is headquartered in Atlanta, Georgia. Additional information may be found at

Baby Clothing, Kids Clothes, Toddler Clothes | Carter's

Shop for baby clothing, baby necessities and essentials at,  the most trusted name in baby, kids, and toddler clothing. Shop our selection of cute baby & kids clothing.

How You’ll Make an Impact:

The Visual and Marketing Coordinator is responsible for preparing and sending all marketing campaigns, promotional campaigns graphics etc. to all stores across Canada, as well as helping with in-store visual initiatives such as instore design and setup. 

Reporting directly to the SR Manager of Visual Merchandising, the incumbent in this position will be responsible for the following:

Marketing & Print 50%

  • Preparing retail print marketing campaign materials in English and French, including design, file preparation for approvals and printing, and master distribution lists for print production and shipping

  • Creation of print advertisements for promotional campaigns, temporary and permanent graphics for retail stores, and other materials as required by internal and retail store partners

  • Creation, maintenance and distribution of visual & marketing communications and tools including master store data, promotional campaigns, and retail store tools

  • Responding to and acting upon daily requests in support of retail stores including tracking marketing kit shipments and arranging for replacement tools to be sent

Visual Merchandising 50%

  • Working with multiple external and internal partners to help manage the production process and project timelines

  • Coordination of visual & marketing materials and supplies for new store openings, and ongoing retail store requirements

  • Helping with new Visual merchandising initiatives  

  • Some travel to stores required (20%)

We’d Love to Hear from You if:

Must Have:

  • Expert knowledge of Adobe Creative Suite- InDesign, Illustrator, Photoshop

  • Knowledgeable with MS Office (Word, Excel, PowerPoint)

  • Experience creating various marketing and print materials from concept through to final print preparation in a corporate or marketing agency environment

  • Strong listening and communication skills with service driven expertise

  • Excellent organizational and time management skills to balance multiple projects

  • Ability to work efficiently to meet deadlines without compromising accuracy, attention to detail of quality

  • Be self-motivated and take initiative

  • Works well independently and collaboratively

  • Knowledge of retail marketing strategies and merchandising

Preferred Skills and Experience:

  • Retail management experience preferred

  • 1+ year experience visual merchandising

  • Degree or diploma in related field, preferred

Our Team Members:

  • Lead Courageously: Have a strong sense of personal values that align with our Company values

  • Collaborates Broadly: Build cooperation, trust, and thrive in a consensus driven environment

  • Customer Focus: Proactively seek opportunities to leverage data and fact-based insights to serve customers and/or internal clients

  • Drive Growth: Set aggressive goals and implement plans precisely

  • Cultivates Innovation:  Respectfully challenge the "we’ve always done it this way" mentality and explore new ways to achieve desired outcomes

Make a Career at Carter’s:

  • Career Development: Success starts from within, and we have several paths from which you can choose to enhance your career evolution. From Carter’s University to Toastmasters to mentorship programs and more, we encourage you to utilize these tools to elevate your professional prowess.


Carter’s | OshKosh is an equal opportunity employer and encourages all interested and qualified candidates to apply. Should you require any type of accommodation, please do not hesitate to contact us.

Carter’s | OshKosh est un employeur souscrivant au principe de l'égalité d'accès à l'emploi et encourage tous les candidats intéressés et qualifiés à postuler. Si vous avez besoin de certaines mesures d'adaptation, n'hésitez pas à communiquer avec nous. .

Application Instructions

Please click on the link below to apply for this position. A new window will open and direct you to apply at our corporate careers page. We look forward to hearing from you!

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